Peterborough rush hour

Part of a House of Lords discussion on enabling residents of a town to make informed transport decisions:

A trial in one of the [Sustainable Travel Towns], Peterborough, showed that in a three-mile rush hour trip into the city centre, the cyclist took 15 minutes, had free parking and took some exercise burning off around 200 calories, while the car driver took 22 minutes, had to pay for parking let alone fuel and running costs and of course had no exercise. Providing that kind of tailored information can motivate people to make cycling the preferred option, especially in an urban environment.

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